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Toby

How Social Media can improve Search Engine Ranking Toby

How Social Media can improve Search Engine Ranking

While Google states that Social Media is not a ranking factor, Social Media can be used to improve search ranking and here is how. The two most important search ranking…

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Boost your online sales – Steps to website optimisation Toby

Boost your online sales – Steps to website optimisation

Steps to boosting your website sales through content optimisation. Segment your website audience. Create landing pages for your segments. Write your website content for your visitors. Focus your visitors eye. Add credibility. Provide a call to action. Set up website analytics. Split test and utilise conversion optimisation techniques. read more
Teaching our kids to be more innovative onscreen and off. Toby

Teaching our kids to be more innovative onscreen and off.

Creativity is the foundation for problem solving and critical thinking that builds innovators. The New Zealand Government is encouraging schools around the country to promote science, technology, engineering and mathematics…

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Why your website needs a SSL Certificate and HTTPS. Toby

Why your website needs a SSL Certificate and HTTPS.

Websites that do not collect customer data such as user names, emails and credit card details, have in the past had no need for a SSL certificate and have used…

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Online solutions that increase your business productivity Toby

Online solutions that increase your business productivity

Well we all wish we could fly…. In small businesses we waste time with administrative tasks, in large businesses we waste it by not integrating processes and we fail to…

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Increasing conversions through targeted website traffic Toby

Increasing conversions through targeted website traffic

Your website conversion rate is the percentage of visitors who take a desired action. Depending on your type of business a conversion could be filling in a contact form or…

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